Posts in Storytelling
Mastering the Art of Storytelling

With great storytelling, you will find that your message hits home and you are able to convince your audience that your idea is worth adopting more effectively than ever. And isn’t that what we all want?!

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4 Ways to Make Brainstorming Sessions More Constructive

No matter how creative the team is, it is a challenge to come up with good ideas for your next big project or presentation and it requires time. A brainstorming session done correctly is not only good for your business but is also a good mental exercise for you and your team.

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What Origami Can Teach UI/UX Designers?

UI design is all about joining small, keenly assembled elements into a full-fledged product. And origami is an art where you create beautiful objects by simply folding a piece of paper in different patterns.

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How Ikea Fits Local Tastes in its Designs Globally

How does the company tailor its stores according to each different culture? It sends its representatives on an actual market research which involves going from home to home, understanding the needs, shopping styles and affordability of the consumers.

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The Scientific Framework of Storytelling

In the world of marketing today, storytelling has become an important and a universally accepted phenomenon that is said to work wonders. It promises greater influence and greater engagement. But have you ever wondered what is it that makes it so captivating? Let’s take a look at the scientific framework and some explanation as to how storytelling works.

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[VIDEO] Islamic Geometric Art – Know the Science Behind it

These designs take shape in a variety of materials including carpets, ceramic, stone screens, windows, vaults, tilework, stained glass, textile, metal and wood work. No matter how detailed these designs look, if one studies them closely, they are actually based on mathematical grids using only the combinations of repeated circles and squares.

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A Storytelling Technique: Hypothesis-Driven Design

Hypothesis-Driven Design (HDD) is a product development process which make use of testing and prototyping to validate an idea and hence allows to build powerful, immersive stories with the aim to engage more and more audience.

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Lahore - A Hub of Art and Design

Lahore is a city that can rightfully be called the design capital of South Asia. This is reflected from the rich architecture of the city which carry in itself the remarkable influence of all the people who have made Lahore their home through the centuries. The storied traditions of art & design manifest itself in the form of arts, music, food, folklore, theater and craftsmanship. The design culture of the city can simply be characterized as flamboyant. It is often nuanced but is so diverse that each design carries its own influence, its own inspiration.

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Nest Generation Storytelling; Taking Weather Report to Next Level

The 3D Simulations are so real that you would get adrenaline rush just by watching it on your screens; it’s no less thrilling than the most thrilling ride in your favorite play land. According to the creators at TWC, Immersive Mixed Reality uses real-time graphic renderings and highly advanced visual effects to create something this powerful; all with the purpose to leave a lasting impression on their audiences.

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Impactful presentation that sells...

No one knows how or where it started but most presentations we see are front-heavy, meaning that there’s a lengthy company history, introduction of vision & mission, achievements, clients etc. It’s high time to lose this style as it is a sure shot way of losing the attention of your audience right at the beginning!

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