Keeping Things Simple

Our ability to communicate things in a simple way is a critical skill that can lead us to influence our ideas and thoughts on the people through the power of words. If we want to make a big difference in our world, families or communities, we must communicate things simply and effectively. So what does it take to keep things simple?

Read More
The Comprehend Vs Misapprehend

Storytelling should be a priority for marketers as it is an important strategic tool which helps in building deeper connection with your audience, proofs to be powerful method for learning and lets marketers engage consumers in a fragmented media world.

Read More
All About Infographics

Infographic is a visual presentation of information or data which is used for display content. It is a mixture of design, data and writing. These are important because they communicate complex data into a simpler and visually attractive way for better interactivity and understanding of the users which is why they are considered effective worldwide.

Read More
Chermayeff and Geismar – The Godfathers of Logo Designing

There is an inextricable link between semiotics and the modern-day field of graphic design. Both are used to establish a visual representation of an identity and convey a message. So, when you come to think of it, ancient Egyptians were the first people to make use of logos and designs to communicate.

Read More
How to create SEO content strategy?

Search engine optimization is a process of getting quantity and quality of traffic to your website from search results on search engines. To get the traffic, you must rank on the above top three from search results. For this purpose, strategies for SEO content are made to attract the traffic towards your website by following various steps. Here’s a super quick guide on how to create a SEO content for your website:

Read More
11 ways to promote your white paper

White paper is a formal document with a purpose to reach out to its target audience to provide them information either about a company’s products and services or to discuss solutions to any problem. It is not necessary that a value content or the catchy title will attract the reader to read it. It must be promoted in an effective way that it generates good leads and fulfill the purpose of white paper. Therefore, a white paper must be marketed through various ways to reach out to a greater audience.

Read More
8 Steps To Write a White Paper

White paper is a formal document which is mostly used by marketers and sales people. White paper is used as a powerful tool to market your company’s position and its useful information about products and services in order to generate leads. It requires an extensive research and expert knowledge to write about a company’s profile and to solve a problem.

Read More
UX Design Trends That’ll Prevail in 2019

2018 has introduced several new technologies in smartphones, e-commerce platforms and wearable gadgets, with user experience being the main focus for the developers. They tried and tested some new UX design techniques and dropped the ones that didn’t work. The ones that did work and had the potential to evolve further constitute the UX trends that’ll prevail in the new year 2019.

Read More